One Click: Jeff Bezos and the Rise of Amazon.com
is a new book by Richard Brandt which delivers an overview of Amazon.com and its founder Jeff Bezos. Although this is a well written overview on both subjects, in my opinion these are both amazing stories that deserve their own more complete books.Brandt starts with an overview on the background and upbringing of Jeff Bezos. It was interesting to learn of the technical achievements that Jeff attained during his younger years. I did not realize that Jeff is a technical whiz; I always assumed he was an expert on retail or book selling!
